Organizational Psychology :: Graduate Admissions Essays

Organizational Psychology   The University of Tulsa prepargons Industrial/Organizational psychologists to deal with item-by-item problems in the workplace. This philosophy matches my research area of interest on the effects of individual differences in the work environment. I believe that individual differences influence or so every aspect of human behavior and interaction, including those in the workplace. By necessity, a successful manager is one who understands the potential influences of individual differences in the work environment. As an example, the management style utilized (as I have learned first hand) must match the personalities of the employees being managed. By conducting research in this area, theory relevant to motivating individually diverse employees may be developed and then applied. Of particular interest is the motivation of aging employees. The elimination of a mandatory retreat age has greatly increased the need for further research in this area.   My interest in the University of Tulsa is strengthened by the required practicum and field experience, as swell up as, excellent faculty and facilities. I intend to pursue a career in applied research and organizational consulting, therefore, these qualities are imperative to myself and my career.   My career goals are to (a) initially gain practical experience in the field through employment with a consulting firm, and (b) eventually acquire a teaching position with a college or university, while continuing research and consulting endeavors. It is my intention to move over empirically based findings to the Industrial/Organizational psychology field through my research and practice. I also hope to be a strong influence and encouragement in students lives through my contact with them during their academic careers.   I have assisted Dr. Whitsett of the University of Yankee Iowa psychology department in the writing of his book on merging companies with different organization al cultures. For Dr. Whitsett, I selected and condensed pertinent information from audio-taped organizational interviews. Dr. Whitsetts book has non yet been submitted for publication. My research experience will be expanded during the spring, when I will be assisting Dr. Whitsett with a research endeavor on Vrooms Expectancy Theory. I will also be a teaching assistant for Dr. Whitsetts psychology research methods flesh.   I believe I possess particular strengths that will contribute to my success in a graduate program. I am intrinsically motivated, possess a strong desire to remain on task, and I persevere when confronted with obstacles and difficulties. Also, being a disciplined person, I have developed very useful time management skills to handle my busy work and class schedule during my undergraduate education.

Phobias and the Brain Essay -- Neurology Psychology Papers

Phobias and the BrainYou are in an airport waiting for your plane to arrive. Youve neer flown before, and are more terrified than you can ever remember beingness. Everyone has told you the supposedly comforting statistics - millions of planes take off each day and theres only a fistful of crashes, flying is safer than driving. You know rationally that there is no reason to be so scared, but regardless your heart is racing, your palms are sweating, and youre light-headed. Simply the thought of being up in the air, out of control, makes you feel faint. Finally the flight attendant announces that your plane has arrived. But as all the other passengers line up to draw and quarter onboard, you grab your luggage and walk straight out of the airport, with every step feeling more and more relieved. What is this feeling of anxiousness? Why cant you get justify of it even though you consciously know that it is irrational? What is it caused by? How can it be prevented or lessened?What you e xperienced in the airport is a phobia. A phobia is the sensation of extreme fear when it is not justified by the presence of all real danger or threat, or by any rational cause, and when it is accompanied by a systematic avoidance of the situations that lead to it. (1) A phobia is brought on by a specific stimulus or situation, for example, insects, heights, crowds, or the dentist. Presentation with the fear-inducing stimulus causes a severe anxiety response with very apparent and specific physical manifestations, such as a quick heartbeat, shortness of breath, trembling, and sweating. Most individuals suffering from phobias are able to recognize that their fear is fundamentally irrational, yet nonetheless go through great lengths to avoid any contact with t... ... the Amygdalahttp//academic.uofs.edu/department/neuro/fear.html8) Ledoux, Joseph. Fear and the Brain Where Have We Been, and Where Are We Going? Society of Biological Psychiatry, 1998. 9)Personality Correlates to Memor y Changehttp//web.uccs.edu/sstewart/Introduction.htm10)The Link Between Phobias and geneticshttp//serendip.brynmawr.edu/bb/neuro/neuro02/web3/www.intelihealth.com/IH/ihtIH/WSIHW000/333/8014/317030.html11)A Page of Various Treatments for Phobiaswww.sover.net80/schwcof/psycho.htm12)General Information of Phobias http//allpsych.com/journal/phobias.html13) Fumas, Tomas et.al. Common Changes in Cerebral Blood Flow in Patients with Social Phobia Treated With Citalopram or Cognitive-Behavior Therapy. Arch General Psychiatry. Vol. 59, 2002.14)Terms relating to phobias http//www.ac.www.edu/knecht/352_phobias.html

My Dream in Field :: miscellaneous

My Dream in FieldWhen I was young, I of ten told to myself that when I grew up I could be anything I valued to be and I always took for granted that this was true. I knew exactly what I was going to be, and I would spend hours dreaming about how wonderful my life would be when I grew up. One day, though, when did I grew up I realized that things had not turned out the way I had always expected they would.When I was little, I always played with boys. I rarely played with girls, and I often hung out a bang of boys I was very interested with them. We would play association football and go swimming.Al most every summer afternoon, all the boys in my neighborhood and I would meet on the discipline to get a soccer game going. Surprisingly, I was always to be favored by all my friends, boys. I was very fast and I could kick the ball far and exactly. I loved soccer more than anything, and I would not miss a game whenever it was showed in television.My brother played soccer too, and I would go the field with my friends to picket him play. It was just like the big leagues, with lots of people, the lights that shone so high and the bright you could see other fans sitting far away. I loved to go to my brothers game. I would sit and cheer on my brother and his team. My attention was focused on the field, and my heart would jump with every shoot great toward the both of goals. And more much exciting when the world cup seasons came. I would spend lot of time to sit in front of television to watch with whole of my family. The favorite team that we favored was the England. When the England won, I would be so excited I could not sleep when they lost, I would go to bed enraged just like all my brothers and parents. I have never forgotten the first time my dad and I went to watch the major league soccer game where I decided to be a major league soccer player. The excitement began from my house to the stadium and during the time of game. Now, I was six years old, and almost p eople in my country would use bicycles to move or travel around.

Essay Contrasing Gertrude and Ophelia of Shakespeares Hamlet

Contrast of Gertrude and Ophelia in Hamlet Queen Gertrude and Ophelia, the main female characters in Shakespeares dramatic disaster Hamlet, have a variety of contrasting or dissimilar personal qualities and experiences. This essay, with the help of literary critics, will explore these differences. John Dover Wilson in his book, What Happens in Hamlet, discusses what is perhaps the greatest dissimilarity between Ophelia and Gertrude their morality His Hamlets mother is a criminal, has been guilty of a sin which blots out the stars for him, makes life a bestial thing, and tear down infects his very blood. She has committed incest. Modern readers, living in an age when marriage laws are the subject of free discussion and with a deceased wifes sister act upon the statute-book, can hardly be expected to enter fully into Hamlets feelings on this matter. Yet no one who reads the for the first time soliloquy in the Second Quarto text, with its illuminating dramatic punctuation, can d oubt for one moment that Shakespeare wished here to make full dramatic cap out of Gertrudes infringement of ecclesiastical law, and expected his audience to look upon it with as much abhorrence as the Athenians felt for what we should consider the more venial, because unwitting, disgust of the Oedipus of Sophocles (39). Quite opposite the criminality of the kings wife is the innocence of Ophelia, who might be called a broken lily (ODonnell 241). In the Introduction to Twentieth carbon Interpretations of Hamlet, David Bevington enlightens the reader regarding this dissimilarity between the two ladies Characters also serve as foils to one another as well as to Hamlet. Gertrude wishfully sees in Ophelia the b... ...ffs, NJ Prentice-Hall, Inc., 1968. Boklund, Gunnar. Hamlet. Essays on Shakespeare. Ed. Gerald Chapman. Princeton, NJ Princeton University Press, 1965. Coleridge, Samuel Taylor. Lectures and Notes on Shakspere and Other English Poets. London George Bell and Sons, 19 04. p. 342-368. http//ds.dial.pipex.com/thomas_larque/ham1-col.htm ODonnell, Jessie F. Ophelia. The American Shakespeare Magazine, 3 (March 1897), 70-76. Rpt. in Women Reading Shakespeare 1660-1900. Ed. Ann Thompson and Sasha Roberts. New York Manchester University Press, 1997. Shakespeare, William. The Tragedy of Hamlet, Prince of Denmark. momma Institute of Technology. 1995. http//www.chemicool.com/Shakespeare/hamlet/full.html No line nos. Wilson, John Dover. What Happens in Hamlet. New York Cambridge University Press, 1999.

Geography of Aruba :: essays papers

Geography of ArubaWhile there is an abundance of reasons to travel to Aruba the geography and climate are certainly the most important and attractive. The island of Aruba is turn up just 19 miles North of Venezuela in the Caribbean Sea and neighbors another Dutch Island, Curacao The geographic coordinates (for the technical people) are 12 30 N, 69 58 W(Archaelogical Museum, 3).The Island itself is rather small, organism only 193 square kilometers which is slightly larger than Washington D.C. However, the cement streets of our nations capital are nothing compared to the 68 kilometers of coastline, which is sandy, white on the southeasterly side and rough, jaggy rock on the spousal relationship. This island, like many in the Caribbean has become a tourist hotspot for its tropical marine climate, with minimal seasonal worker temperature variation. A major(ip) reason why Aruba has become so popular is due to the fact that it lies on the outside of the Caribbean hurricane belt. The average temperature in Aruba is 81 tips, which makes the river less countryside dry, with odd vegetation. The terrain is flat, with very few hills. However, the largest mountain on the Island is Mount Jamanota standing tall at 188 Meters. Arubas geography is rather simple to find because the island is so small. Geologically, Aruba is more than complex. The geological formation of Arubas geography is composed of three major rock groups Igneous, metamorphic and sedimentary. To the reader who just looks at the textbook, this way that Aruba (the Island) was there considerable before the late 15th century when the Spanish first came here. Actually, Aruba was formed from the process of volcanism some 90-95 million years ago. The Island of Aruba is the result of lava indurate from a release that occurred almost 100 million years ago underwater. Eventually sediments formed new types of rocks, which came to the surface and began the process of island building. On the Island today the north coast is make up of a jagged coastline filled with all sorts of rocks. Limestones are the youngest rocks that make up Aruba and that surround the islands older rocks. Limestone formed by and by and on bring in of the older rocks. (Archaeological Museum Aruba, 3) While limestone is very common rock on Aruba, a white and black speckled plutonic rock called quartzdiorite is similarly another commonplace part of the landscape.Geography of Aruba essays papersGeography of ArubaWhile there is an abundance of reasons to travel to Aruba the geography and climate are certainly the most important and attractive. The island of Aruba is located just 19 miles North of Venezuela in the Caribbean Sea and neighbors another Dutch Island, Curacao The geographic coordinates (for the technical people) are 12 30 N, 69 58 W(Archaelogical Museum, 3).The Island itself is rather small, being only 193 square kilometers which is slightly larger than Washington D.C. However , the cement streets of our nations capital are nothing compared to the 68 kilometers of coastline, which is sandy, white on the south side and rough, jagged rock on the north. This island, like many in the Caribbean has become a tourist hotspot for its tropical marine climate, with minimal seasonal temperature variation. A major reason why Aruba has become so popular is due to the fact that it lies on the outside of the Caribbean hurricane belt. The average temperature in Aruba is 81 degrees, which makes the river less countryside dry, with scarce vegetation. The terrain is flat, with very few hills. However, the largest mountain on the Island is Mount Jamanota standing tall at 188 Meters. Arubas geography is rather simple to understand because the island is so small. Geologically, Aruba is more complex. The geological formation of Arubas geography is composed of three major rock groups Igneous, metamorphic and sedimentary. To the reader who just looks at the textbook, th is means that Aruba (the Island) was there long before the late 15th century when the Spanish first came here. Actually, Aruba was formed from the process of volcanism some 90-95 million years ago. The Island of Aruba is the result of lava hardening from a volcano that occurred almost 100 million years ago underwater. Eventually sediments formed new types of rocks, which came to the surface and began the process of island building. On the Island today the north coast is made up of a jagged coastline filled with all sorts of rocks. Limestones are the youngest rocks that make up Aruba and that surround the islands older rocks. Limestone formed after and on top of the older rocks. (Archaeological Museum Aruba, 3) While limestone is very common rock on Aruba, a white and black speckled plutonic rock called quartzdiorite is also another prevalent part of the landscape.

Geography of Aruba :: essays papers

Geography of ArubaWhile there is an abundance of reasons to travel to Aruba the geography and climate ar certainly the most important and attractive. The island of Aruba is located just 19 miles North of Venezuela in the Caribbean Sea and neighbors another Dutch Island, Curacao The geographic coordinates (for the technical people) atomic number 18 12 30 N, 69 58 W(Archaelogical Museum, 3).The Island itself is rather small, being only 193 squ are kilometers which is slightly larger than Washington D.C. However, the cement streets of our nations peachy are zipper compared to the 68 kilometers of coastline, which is sandy, white on the south side and rough, jagged rock on the north. This island, like many in the Caribbean has become a tourist hotspot for its tropical marine climate, with minimal seasonal temperature variation. A study reason why Aruba has become so popular is due to the fact that it lies on the exterior of the Caribbean hurricane belt. The average temper ature in Aruba is 81 degrees, which makes the river less countryside dry, with scarce vegetation. The terrain is flat, with very few hills. However, the largest mountain on the Island is Mount Jamanota standing tall(a) at 188 Meters. Arubas geography is rather simple to understand because the island is so small. Geologically, Aruba is more complex. The geological formation of Arubas geography is composed of three major rock groups Igneous, metamorphic and sedimentary. To the reader who just looks at the textbook, this means that Aruba (the Island) was there long before the late 15th century when the Spanish first came here. Actually, Aruba was make from the process of volcanism most 90-95 million years ago. The Island of Aruba is the result of lava hardening from a volcano that occurred almost 100 million years ago underwater. Eventually sediments make new types of rocks, which came to the bob up and began the process of island building. On the Island today the north coast is made up of a jagged coastline filled with all sorts of rocks. Limestones are the youngest rocks that make up Aruba and that surround the islands older rocks. Limestone formed after and on top of the older rocks. (Archaeological Museum Aruba, 3) While limestone is very common rock on Aruba, a white and ignominious speckled plutonic rock called quartzdiorite is also another prevalent part of the landscape.Geography of Aruba essays papersGeography of ArubaWhile there is an abundance of reasons to travel to Aruba the geography and climate are certainly the most important and attractive. The island of Aruba is located just 19 miles North of Venezuela in the Caribbean Sea and neighbors another Dutch Island, Curacao The geographic coordinates (for the technical people) are 12 30 N, 69 58 W(Archaelogical Museum, 3).The Island itself is rather small, being only 193 square kilometers which is slightly larger than Washington D.C. However, the cement streets of our nations capital are nothing compared to the 68 kilometers of coastline, which is sandy, white on the south side and rough, jagged rock on the north. This island, like many in the Caribbean has become a tourist hotspot for its tropical marine climate, with minimal seasonal temperature variation. A major reason why Aruba has become so popular is due to the fact that it lies on the outside of the Caribbean hurricane belt. The average temperature in Aruba is 81 degrees, which makes the river less countryside dry, with scarce vegetation. The terrain is flat, with very few hills. However, the largest mountain on the Island is Mount Jamanota standing tall at 188 Meters. Arubas geography is rather simple to understand because the island is so small. Geologically, Aruba is more complex. The geological formation of Arubas geography is composed of three major rock groups Igneous, metamorphic and sedimentary. To the reader who just looks at the textbook, this means that Aruba (the Island) wa s there long before the late 15th century when the Spanish first came here. Actually, Aruba was formed from the process of volcanism some 90-95 million years ago. The Island of Aruba is the result of lava hardening from a volcano that occurred almost 100 million years ago underwater. Eventually sediments formed new types of rocks, which came to the surface and began the process of island building. On the Island today the north coast is made up of a jagged coastline filled with all sorts of rocks. Limestones are the youngest rocks that make up Aruba and that surround the islands older rocks. Limestone formed after and on top of the older rocks. (Archaeological Museum Aruba, 3) While limestone is very common rock on Aruba, a white and black speckled plutonic rock called quartzdiorite is also another prevalent part of the landscape.

History of Broadway Essay

There have been many debates on whether or not Broadway melodics are considered respectable art forms. People feel that a medicineal rear end never be taken seriously if the character is always guggleing sporadically, which is very unusual in real life. However, musicals have been around for quite many time now, many musicals are being adapted into major(ip) motion pictures, many children are raised on the historied Disney musical cartoons and everybody( whether theyll admit it or not) has seen at least matchless musical in their lifetime and are able to sing whatever of the nisuss from it.It seems that musicals have made an impact on company but as yet are still not taken seriously. The history of musicals dates back to the Greeks. It is a common knget fact that the Greeks incorporated song and leaping into their stage comedies and tragedies as early as the 5th Century B. C. nigh used existing songs but it is known that Sophocles wrote his own. The Romans are also known for pickings the Greek musicals and expanding on them.The Romans liked the idea of musicals so much that they attached metal chips to their shoes, creating the first tap shoes, so that there would be more centralise on the dancing throughout the play. Of course musicals and the idea of telling stories through song and dance really became popular through the Renaissance era. During the 1700s the deuce main types of plays were ballad operas and comic operas. Many concourse think that musicals evolved from operas however if you follow the history of musicals and operas you will learn that it is the other way around yet operas are much more respected than musicals.Musicals came to the States during the mid-1800s as saloon shows. They were also known as physical body shows and consisted of everything from clowns, singers, dancers and chorus girls. In depression Life Lures and Snares of Old New York (Farrar, Strauss, Giroux, New York, 1991, p. 92), historian Luc Sante, claims that vari ety shows were born in Manhattans Bowery saloons during the 1840s. One of the first and around famous variety houses was Koster and Bials on West 23rd Street in New York City.The variety shows were very distasteful and were later cleaned up and renamed vaudeville then in the 1900s the shows were cleaned up even more and were then known as minstrelsy. While the minstrelsy shows were much cleaner than the original variety show they would still be considered extremely raunchy by todays standards. Musicals later came to take the form of the misunderstood form of Burlesque performances. Burlesque shows became popular and kept America entertained from 1840 through the 1960s. Many mint identify burlesque with strippers or scantily dressed women.The burlesque shows however covered many topics of interest from Shakespeare to spoofs of the famous operas of the moment. In 1860 Burlesque made its appearance on Broadway with Lydia Thompsons British burlesque troupe and their first hit entitled Ixion. It became clear that respectable people would pay lots of money for a sexy performance. The theatre group would use popular songs of that time and parts of operas to perform too which made some of the audience try to say made the Burlesque show more classy and easier to relate too.Soon the offended audience members began to raise their voices in protestation of the performances saying that they were extremely inappropriate and tasteless. This of course besides made people more curious about the performances and the crowds began to grow for the show. With the supremacy of the shows people began to copy them and fiddle them back to their own communities. The majority of the managers and choreographers were women and finally women were beginning to gain respect in the theatre business.Men quickly began to see the achievement and start their own shows. The point of the shows were to hint at the idea of the women being naked and to show as much skin as was considered accepta ble. The Burlesque shows, while being popular, were considered to be the lowest form of theatre, many of the actors would move on to vaudeville shows which were considered to be the top of the line where if a vaudeville actor would appear in a Burlesque show it was considered a step down and the actor was labeled as washed up.Burlesque soon took on comedy routines and would dissemble fun of the current issues that the middle and lower class were dealing with. However in the 1920s there began a raid and the police felt the direct to shut down all of the Burlesque shows which was a major hit to the Manhattan union where more or less of the theatres were at the time. While the Burlesque perspective was popular musical comedies were beginning to rise without the help of the nudity factor. The musical comedy was born onBroadway between the years 1878-1884 by the famous producers Edward (Ned) Harrigan and Tony Hart. Harrigan would write the lyrics and songs with some of the music he had taken from his father and add them to plays that would feature characters and situations that the everyday lives of New Yorks lower class. They had one particularly famous bit entitled mulligan stew Guards March which started in San Francisco and was quickly spread all across the country and reached New York where it ran for over a year in the most popular theatres.With the triumph of their short bit they expanded into a 40 minute performance which was big(p)ly accepted and kept playing for a month which was considered a good run for that time. Their show became so popular that it started a seven year run of different shows with Harrigan directing, producing, performing and writing the scripts and lyrics. Their shows ran with much mastery on Manhattans downtown streets and overpopulated theatres. People quickly saw the success and began to try to create their own versions of this new style known as musical comedies.Some had success but were quickly forgotten or overlooked w ith Harrigan and Harts success. The more light-hearted and cheesy musicals began to pop up all over the Broadway scene in 1940. The Broadway producers felt that with America at war and people still suffering from the Depression audiences scarce wanted to be entertained and no daylong wanted to see their troubles and everyday situations acted out on stage because they were no longer comical. There were still a few comedies left however, one of the most popular being This is the Army a comedy which spoofed the army life.This particular play had a huge success in America and also had palmy run in London. This is the Army became so popular that they even made a motion picture out of the play which earned over $9 million and donated to the Armys Emergency Relief fund. The 1940s were filled with famous musicals all with the hopes of just being pure entertainment and losing the idea that only the most artistic performances would be well received. Two of the most famous musical writers i n the history of the business made their debut during this time, Richard Rodgers and Oscar Hammerstein II.Rodgers and Hammerstein were friends in college and twain agreed that the best way to approach a musical was with the lyrics first, which was rare for the time. When the two were ready to debut their loved musical Oklahoma the Theatre high society was bankrupt so the two took the major decisions in their own hands. They took some major risks one being to not open with a big slick theatrical number and the other being to cast smaller unknown actors instead of the guaranteed success of the more popular actors of the time.The play was something that had never been seen before it was a well rounded well written musical. On opening night in New York the show however was not sold out, since there were no major known stars, however the show quickly became a huge success. The success of Oklahoma changed the quality of musicals forever. It was soon realized that musicals could contain more than just cheesy dance numbers musicals could contain drama, comedy and all around quality acting. Future musicals had higher standards and required better and more talented actors.The actors had to be skilled dancers, singers and actors. There was a lot of talent discovered all over the theatre community during the 40s while everybody tried to get by with and follow the success of Oklahoma, however most of the talent was quickly forgotten. The 1950s were soon open the musical community and show tunes were considered the main root of entertainment. notwithstanding the smaller musicals that did not have the most talented actors could be very profitable because the audience hoped to discover another winning team like Rodgers and Hammerstein.The tremendous duo were still ruling the musical world of Broadway, at one point they had 4 successful musicals running at the same time. In 1959 one of the most famous musicals of all time was created and praised, The Sound of Music. Eve rybody loved the music and the story and it was an immediate success, however it is also remembered as their terminal great success together as Hammerstein died just a few months after it opened which brought the end of their ruling. The 60s and 70s also had some great success in the musical worlds with the idea of bring rock music to the stage.In the 60s show tunes could not be found in musicals and were replaced by edgier rock songs. The 60s are of course known as the years of sex, drugs and rock n roll and those ideas were put into story lines and depicted on the stage. The 70s had two major hits with Grease and The Wiz. However, the 70s ended on a bad not for musicals because many people were tired of the shoddy performances being produced and their change in taste of music. There were some other great musicals that were produced in the 70s but regrettably they went overlooked.At the end of the decade revivals were beginning to pop up with famous actors playing the major roles in the musicals to boost up ticket sales. In 1980 the success of Broadway was revived with the huge success of Cats. The success and word of Cats spread all across the world and totally revived the spirit of the musical theatre. Many American composers debuted works after the success of Cats but sadly many failed. One of the biggest failures, Carrie, made its debut in 1988 which many considered the death of the Broadway rage of musicals. The main source of entertainment was now and movies and nobody paid much attention to Broadway anymore.Broadway however had one major hit left in The Phantom of the Opera. Andrew Lloyd Webber gave Broadway one last major success which is still running today. The Phantom brought in a new crowd and sold tickets at outrageous prices that the audience did not thought paying for at all, they also spent ton of money on the souvenirs. The 90s saw a pretty bad drought in musical success except for the mid-90s when it seemed like musicals were back with th e success of Rent, Chicago, Cabaret and Bring in Da Noise, Bring in Da Funk. The success carried into 2000 and is still working its was on a comeback with a hot streak.With the huge success of Chicago being adapted into a major motion picture with huge stars like Rene Zellweger, Richard Gere, Taye Diggs and Catherine Zeta-Jones a new interest and spark was ignited in musicals. The theatre has also seen success recently with The social lion King, Hairspray, Aida, The Producers and Mamma Mia. Musicals have overseen many changes and has a great history of success and failures just like any other type of theatre. As stated in the beginning many children are raised on musicals and grow up surrounded by music yet musicals are not seen as serious pieces of art.While the most popular musicals are the entertaining ones that dont deal with any major issues that doesnt mean that they cant be serious as well. There are many types of musicals but why does that make them less important? Should c omedic plays be seen as less artistic than hammy pieces? Musicals have just as an important background and history as plays so I feel they should be viewed just as valuable to our society as any other piece of theatrical art. While it may be unnatural for a person to just burst out into song throughout their everyday life I dont think its that far of a stretch if it did happen.How many times are we reminded of a song we hear earlier that day and sing it in our head? The only real difference between musicals and everyday life is that when we do sing our songs throughout our lives they arent always originals, everybody around you doesnt join in and automatically know every word and we dont have perfectly choreographed dance numbers to go along with them, however if we did have all that I think it would make life a lot more kindle and interesting. I am personally jealous of musicals for those reasons and wish they were given more respect.

Religion and Modernity

Religion and Modernity Can it be truthfully said that organized piety is a barrier to modernity? In order to determine such an accusation, we must first try to identify how we define modernity as wellspring as the role of religion in wisdom and servicemanity. To think modernism intend the pre direct is a very narrow assure. For more Decades, modernization was pictured in social scientific disciplines as a broad series of processes of industrialization, urbanization and social changes through which modern societies arose. (Lu, 2011) For the purposes of this essay, we will try to limit the discussion strictly to the terms of modernity relative to science and the inequality of wo hands. But why bring up religion in the context of math and science? Beca custom attainment does non develop in a social and semipolitical vacuum. Imagine a military personnel without the simplest rationality of the world that surrounds us.Without science, man may go never been able to navigate the seas, discover red-hot continents, never developed beyond agrarian commerce, without cures for common ailments, electricity, telephones, and running water or with regular the basic understanding of natural phenomenon. For example, in ancient times, thunder was seen by primitive volume as God expressing his displeasure or showing his power. However, the scientific method has turn out that lightning and thunder be caused by complex electrical processes in the atmosphere.Science and mathematics have provided the world with answers to questions and cures to deadly diseases and has touched the lives of every person in the world today. This clash between modernist thought and Christianity has produced centuries of accusation, rebuttal and counter-accusation. (Bogart, 2009) Famous sociologist, Emile Durkheim saw religion as a necessary institution which enabled society to function harmoniously and that religion provides st powerfulness by teaching and enforcing a definite exampl e code.Even with this admirable quality, probably few informed people would want to represent the point that the bible and religious tradition has often been used to prevent people from pursuing certain avenues of self-expression (Bogart, 2009) and to deter people from all told sorts of activities. In the actual view al around would agree that it can easily be seen that basic scientific advancements have been beneficial to mankind and most would agree that without the developments in mathematics, and science, the world as we know it could never have existed but it was not long ago when he Christian church persecuted followers of science as heretics. passim history, the religious attacks on modernity in the form of mathematics and science is widely documented, forcing religion into a mostly defensive position. Even today, there ar still scientific and medical advancements with potentially hundreds of life altering applications that keep religion and science at a standoff in the moral and political spectrum as well as in public opinion.In this essay, we will illuminate how organized religion has been integral in attempting to subvert modernity, from the development of mathematics and science in antiquity, the oppression of art during the Renaissance era, further suppression of secular education through the Age of information, the ongoing mesh for the rights of women and all of the fashion through the modern attacks on stem cell research, copy, family planning and abortion. In as early as In 415 A. D. the last known head of the segment of Mathematics and Philosophy at the Museum of Alexandria, part of the Library of Alexandria, the female mathematician Hypatia was stripped naked in the streets of Alexandria with her flesh scourged from her body by Christian hands and fingers mend being dragged to her final death by burning alive by fanatically enraged Christian Coptic mobs, inspired by the leading Christian patriarch, later canonized Saint Cyril of Al exandria.Hypatias invention of an improved astrolabe and her subsequent book Astronomical Canon, a table of star positions for navigational explorers, was subsequently in use by some other intrepid sailors and explorers for the next 1,200 years, all of this in addition to her thirteen books on algebra and another eight on geometry. This atrocity was not the first time and definitely not the last time that the church would attempt to use its power and influence, to try and subvert scientific advancement.Only a few hundred years later, at the height of the power of the Catholic perform, another movement created a scapegoat for religious persecution. The intellectual movement called The Enlightenment is one of those r be historical movements which in fact named itself. Enlightenment thinkers and writers, primarily in London and Paris, believed that they were more enlightened than their compatriots and set out to educate them. legion(predicate) enlightenment thinkers had the admirabl e belief that gentle reason could be used to combat ignorance, superstition, and tyranny and to build a better wor d. (Brians, 1998) Additionally, by celebrating the benignant run and its capacities they argued they were worshipping God more appropriately than gloomy priests and monks who harped on original sin and continuously called upon people to confess and humble themselves before the Almighty. (Brians, 1998) While at the time, the humanistic, the element responsible for the enlightenment, did not have an anti-religious association, there were a few that claimed that humans were like God, created not only in his image, but with a share of his creative power.They believed that painters, architects, musicians, and scholars were, by exercising their intellectual powers, were fulfilling divine purposes. (Brians, 1998) While, even within the church, there were notable Christian who pursued and promoted advances in mathematics, astronomy, medicine and science in general, the h umanist notions of divine creativity and enlightenment went directly against the basic tenant of the Catholic Church of a single all-powerful, all-knowing, divine god.Because the church could not frame these tools of logic to the uses it preferred, they were afraid that this message could not only diminish the power so long held by the church over the daily lives of the people and over the monarchy and politics, but could cause outright revolt from the church as it had in before in Athens. With so much fear and apprehension, the church stricken out on a terroristic mission to shame, humiliate and publicly murder those who could not be tamed.During this time of the Inquisition, trials of witchcraft flourished as they never had during the eye Ages and thousands were slaughtered as examples at the hands of the church. For those who were so lucky to avoid the execution table, they still faced public humiliation, had their life works destroyed in look of their eyes and in some cases l ike Galileo, were forced into the infamous, unjust house imprisonment. Galileo Galileio, was one of the foremost scientific thinkers of his time, and his works have served to be the basis for the volume of astronomical work to follow. He uses the same logic the seamen had used, reinforced with observation to argue for the notion that the earth rotates on an axis beneath the unmoving sun. (Brians, 1998) The Church objected to this idea because the Bible clearly stated that the sun moved through the sky and denounced Galileos teachings, forcing him to recant what he had written and beginning in 1633, under pope Urbans personal authority given by the Congregation of the Holy Office of the Inquisition forced him into house imprisonment, preventing him from teaching further.In this case, the Churchs triumph was short-lived, because while they were successful in silencing Galileo, they could not prevent the advance of science and astronomy. Some of the more caustic clashes between scie nce and religion in modern history is the battle over stem cell research and cloning. When news that Ian Wilmut and his team had successfully knockoffd an adult sheep in 1997, there was an immediate and ill-informed wave of public, professional, and bureaucratic fear and rejection of this new technique. (Savulescu, 2008) Cloning is the process of multiplying cells and tissue to genetically replicate the host.Almost immediately, cloning of Human tissue was banned, but sampling of plant materials and various offshoots of the science have been allowed, such as limited cell regeneration and stem cell research as a means of treating or avoiding sedate diseases. While this technology is a controversial issue, and few people have openly supported it, there are some important advancements that this technology could currently serve and perpetual possibilities that remain. For example, in agriculture, there are several advantages to cloning including yield, strength, and timing.A cloned plant can yield a thousand new plants from one parent plant. This means that farmers can produce more harvest-tides without a lot of seeds. In addition, cloning a plant means you can choose the best plants to clone. An entire crop of healthy, prosperous plants can be cloned from one strong parent plant. Lastly, cloned plants grow at the same rate, so harvesting can become streamlined. In annex to animal cloning, better breeding is a perfect example of the benefits of technology. In animal cloning, the best of the breed can be chosen as the clone subject.This means farmers can have the strongest or best producing animals on their farms. In the current world economy, and with a majority of the world stricken with hunger link up problems, cloning could likely be the best option for countries with inopportune growing environments, or who have suffered from natural disasters, but several concerns nearly health issues and moral issues have stalled attempts to perfect the science. In a ddition to having multiple benefits in food production, there are also key benefits to the cloning of human tissue.The cloning of human tissues could lead to no longer needing to harvest animal organs to replace dead or damaged human tissue. In many cases, animal organs are rejected by recipients. In the United States the discrepancy between the number of potential recipients and donor organs is increasing by approximately 10-15% per annum (Savulescu, 2008) Not only is there a shortage of human tissue, there are still the issues of incompatibility and the need for a lifetime of immunosuppressive therapy and serious side effects.With cloning, there could be abundant sources with near perfect capability. While there are several issues with cloning most notably those relating to the spiritual ethical motive of creating or replicating human tissues. The movement to ban human reproductive cloning appears to draw strength from traditional religious beliefs. Religion is among the most pow erful factors defining attitudes toward human reproductive cloning and remains an influential force in human society, despite the secularization brought about by scientific hop on, bureaucratic rationalization, and economic growth. Members of some religious groups, particularly Evangelical Christianity and Roman Catholicism, believe that a soul enters the body at the instant of conception, and that the fertilized ovum is in fact a human person with full human rights. (Bainbridge, 2003) Another traditional function of religion has been to provide a set of metaphors through which people could think about their own psychological processes. The Christian notion of an immortal, righteous soul offers hope in return for moral behavior and in regard to the cloning of human tissue, the assumption that clones would lack souls seems to be widespread. This worry is not limited to Christians, but also afflicts people in the broad tradition of Hinduism and Buddhism who believe that each being , whether human or non-human, is born with a spirit. This spirit may or may not be a reincarnation of a previous spirit and that cloning will prostitute the natural evolution of spirits and life. (Bainbridge, 2003) For many believers, the crucial quality of a soul is its immortality. In a sense, religion is the death business, and it cannot wait any technology that would take away its market.As we have seen throughout the readings, religion has a serious impact in the inequality of the genders and the subjugation of women throughout the world. In Sea of Poppies, Deeti made the difficult decision to abandon Kabutri with her family as the persecution she faced for her refusal to marry her brother-in-law, and then for the shame of disappearing with Kalua. Her village leaders meant to use religious law against her and to beat or kill her for her apparent indiscretions against morality. This example along with various other examples within Season of Migration to the North illustrate th e vow of women in extreme religious societies.Particularly, the focus in the books centered around the bosom East and Islam. However, backward thoughts about women are not exclusive to the Middle East or to Islam. All major religions have a storied history of womens subjection to men. It is not in all cases that women are beaten(a) or shamed, in many cases the persecution is more subtle, but nonetheless ruthless. In religious history, across Christianity, Islam, and even Judaism women were and in some cases still are denied the ability to participate equally in religious ceremonies and rituals.In Judaism, there is a Jewish prayer that men say each morning. shlo asani isha that I wasnt created a woman. (Torah, 2012) That blessing is only one striking example of many where women are not treated or considered equal in Orthodox Judaism. In most synagogues women cannot be ordained as Rabbis, cannot lead prayer services for a mixed crowd, cannot chant from the Torah, and are discourage d from wearing traditional religious attire. However, Judaism is not alone. Even in Christianity there are direct references to the subordination of women to men.When researching the history of the Catholic Church, one will find that a doctrine against women has always been unwaveringly stay freshed, and is so today, but not necessarily to the same extent. The Bible has many things to say indicating support of the idea that women are unequal and servile to men. From Genesis ternion and thy desire shall be to thy husband, and he shall rule over thee This is the first direct order of the subservience of women to men and that in Christianity, it is ordained by god that men bear rule over the women.Later in the New Testament, womens subservience is mentioned again. all the wives shall give to their husbands honor, both to great and small he sent letters into all the provinces, that every man should bear rule in his own house (Esther, 2002) again like we have seen in all of our readin gs, women are valued differently and treated differently than men. Based on our readings womens value is in the home as a servant to the husband and her opinions and thoughts are half of a mans.As we have seen, the most visibly egregious and violent offender of womens rights are fanatic Muslims. In Islam, sooner than just being ignored and subservient, women were treated like slaves or property. Their personal consent concerning anything related to their well-being is considered unimportant, to such a degree that they were never even treated as a party to a marriage contract. In Islam, Women are needed only for procreation and are then discarded. Similar to the other faiths, the Koran has similar passages that diminish women. Men have authority over women because God has made the one superior to the other, and because men spend their wealth to maintain them. Good women are obedient. They guard their unseen parts because God has guarded them. As for those among you who fear disobedie nce, admonish them and send them to beds apart and beat them. (Sura, 434) Furthermore, in some Islamic ruled counties, Women have no independence, cannot own property, are barred from employment and are not allowed to attend school and can be beaten or sentenced to death only for being seen I public, unaccompanied by a male relative.How can such intolerance and subjugation in the name of religion be considered peaceful or modern? It cannot. As in its dealings with science and modernity, organized religion stands united against progress. In the end, no one can claim that religion and modernity have been indifferent and unbiased towards each other. In addition and neither can it be implied that all the advocates of modernity were opposed to religion. Dogmatic religious opposition is not rooted in technical or humanitarian concerns, but in a view of existence that is incompatible with scientific progress.There is no peaceful way to overcome such opposition, short of converting believe rs away from their strongly-held, literalistic faith. (Dawari, 2012) On the other hand, it is not as if all the religious authorities have been opposed to modernity or have struggled against it. However, modernity has changed mans relationship with his fellowmen, with the world, and in some cases with the origin of the world. Scientific progress in many cases has served to debunk religious mythology in the eyes of some, while for others, it only serves to reinforce the idea of a higher power.Religious ideals are not bad or wrong. They are just many times wielded by those who wish to maintain power and control over the minds of people. Religious arguments about science will persist to rage as long a modern scientist attempt to understand the minute details of creation and to challenge the validity of a all-knowing omnipresent being. Likewise, in terms of slavery and oppression of women, religion continues to have a chokehold on the minds of many fanatic leaders who continue to brai nwash youth into believing that it is gods will for women to be lesser creatures than men.Technological advancements and the distribution of their benefits has not been not equal and modernity has been slower to develop in some places more than others, but that does not change the fact that religion has directly challenged social and scientific progress at every turn. Some of the most basic scientific understandings likely may have not been possible if elements in organized religion had not been defeated. There are still many challenges ahead and it will take education and understanding to find common ground in the struggle against religious idealism and social justice. (2002). Esther.In world-beater James Bible (pp. 120-22). Wheaton Good News Publishers. Bainbridge, W. S. (2003, October). Religious Opposition to Cloning. Journal of Evoloution and Technology. , 13, 1-15. Retrieved from mysite. verizon. net/william. bainbridge/index. htm Bogart, M. (2009, May 25). Modernity vs Relig ion. Retrieved from Michael Bogart Ministries http//mbogartministries. hubpages. com/hub/ModernityvsReligion Brians, P. (1998, March 11). The Enlightenment. Retrieved from Washington State University http//public. wsu. edu/brians/hum_303/enlightenment. hypertext mark-up language Dawari, R. D. (2012, 12 12). Imam Reza Network.Retrieved from Religion and Modernity http//www. imamreza. net/eng/imamreza. php? id=429 Library of Congress. (2010, October 03). The Historic Conflict of Science and Religion. Retrieved from Relativity Calculator http//www. relativitycalculator. com/conflict_science_religion. shtml Lu, D. (2011). Third World Modernism Architecture, victimisation and Idenity. New York Routledge. Savulescu, J. (2008). Should we Clone Human Beings. In N. M. Ezell Shirley, Human Ecosyatems and Technological Change (pp. 417-428). Boston McGraw Hill Learning Solutions. Torah. (2012). Torah The Five Books of Moses. In A. Simon (Ed. ).

Disabled, Wilfred Owen

The dictionary meaning of disabled is having a physical or mental condition that limits movement, senses or activity. In Wilfred Owens poem Disabled through imagery, irony, tone, similes and contrasting the life of a soldier before and after war, Owen returns what it is like to be disabled by war. Owen uses imagery to back up the endorser picture the soldiers life post World War I. legless sewn short at elbow and his back will never brace help to demonstrate a clear understanding of how the soldier would look sitting in a wheel-chair, unable to do simple everyday tasks without assistance.Owen uses imagery referring to note throughout the poem leap of purple leaped from his thigh which helps picture the brutality of war and what the soldier went through to end up disabled. The girls in the poem in like manner help to demonstrate the difference in the soldiers life pre and post war. Using imagery Owen shows the differing reactions of the girls. to please his Meg and to please the giddy jilts show that the reason for enlisting was to satisfy the girls. The womens eyes pass from him show that post war he is no durable desirable and girls no longer look at him they way they did.The use of irony in Disabled is used to portray the message that the propaganda and celebrations of war are all false. As tell before, he joined the army to please his girlfriend Meg, as in those days soldiers were attractive to women. However it is ironic that it is because of war that he will never again feel how slim girls waists are. The soldier was a football player before he enlisted and one time he liked a blood-smear d knowledge his leg. This is ironic because before the war the soldier was proud to be injured. However, he was wounded at war and feels not proud, but shame. close to cheered him home but not as crowds cheer goal demonstrates that the glory he felt from soccer is nothing like the shame he gets from cosmos a disabled war veteran. He was cheered off to war, howeve r returning home just a torso wasnt appealing to the people he knew and they celebrated a goal in soccer more than his return from war. Owen uses various tones throughout the poem to show the many different perspectives involved with war. In the first stanza, the tone is negative, sad and depressed. Giving the reader a clear idea of how the soldier feels post ar and what he looks like.In the middle stanzas (1-5) the soldier is reflecting on his former life and contrasting to what it is like now. The tone is envious of his old life as well as resentful of his mistakes. He is also vinegarish toward the enlisting officers who smiling wrote his lie, aged nineteen aiming blame toward them for not preventing him from being sent to the front. The middle stanzas portray a tone of loss and deprivation. The 6th stanza is the soldier criticizing the war through the use of rhetorical questions why dont they come? The soldier is no longer able to put himself to tell apart and nobody is there to help him. Symbolling that the war has left this soldier all on his own, no football team, no Meg, no anybody. The most evident aspect of the poem is the contrast between the soldiers life pre and post war. Before the war he was young, fit and popular. He had Meg, his football team and was un-reliant on others for everyday tasks. He is now an old, physically disabled and mentally depressed man, who is unable to put himself to bed.Owen uses similies to help support the contrast all of them touch him like some pamper disease this helps show his present life and is contrasting o the previous lines where he talks of his old life when town used to swing so gay. In the poem Disabled Wilfred Owen successfully uses contrast, irony, tones and imagery to portray the idea that war is not all glory, and for millions of men it was the end of their life. Through his own war experience Owen was able to demonstrate what it was like for a World War I soldier to be disabled by war.

Marks and Spencer Advertising Strategy Essay

Marks and Spencer is an transnational multi-channel retailer that has been running for 129 years. It now operates in over 50 territories worldwide and employs almost 82,000 people, (Marks and Spencer plc, 2013). Its dependence on its origin country the UK is progressively cosmos reduced due to its international focus. M&S UK turnover consists of 54% food and 46% general merchandise, including home ware, clothing, lingerie etc. It is currently growing its e-commerce and has expanded to the finance pipeline with its M&S Bank branch.Clothing has been lately an aspect of concern for the company, as sales of clothing have slipped back for the ninth consecutive line, (The Guardian, 2013). This has created a 9. 1% f entirely in half-year profit. For this reason, according to M&S Chief Executive, they are currently working on having more innovation and superior than ever forward, (Bolland, 2013). However, according to retail analyst for the BBC, The company is too risk averse and is un willing to break the mould of its traditional ways of doing assembly line, (Conlumino, 2013).The affordable fashion trade in the UK has been described as challenging by Chief Executive Bolland. The fashion industry requires radical and innovative measures for success, which M&S has not dared to implement until now. Marks and Spencers fashion competition is becoming increasingly tough and aggressive. Retailer Next overtook M&S as the UKs biggest fashion retailer, in July 2012, (Nairn, 2012).Primark, its older rival has an expected 5 billion pounds in clothing sales in 2014, (The Guardian, 2013) this is a very closing curtain figure to M&S, with the potential possibility of performing above it. CAMPAIGN STRATEGY Marks and Spencer decided to adopt a fairytale theme for its Christmas 2013 campaign, counselling on its men and women ware collections as well a their lingerie collection playing a strong role. The distinguishs message claims to Believe in magical and Sparkle and is bas ed on a collection of fairytale stories including Alice in Wonderland, Red Riding Hood and The Wizard of Oz.It encourages the reference to believe in the avowedly Christmas spirits while taking them by means of a err of mind-blowing and fantasy settings that communicate the wide seethe of festive products available in the store. The announce campaign was developed by the advertising agency RKCR/Y&R and also includes its Christmas party food range on the table set during the afternoon tea Party. The company has tried to emphasize its quality by bringing to the advert loved fairy tales in a glamorous offset.Christmas is a come across selling season for M&S and thus their Executive Director of Marketing & Business Director claimed how they wanted to recapture the magical essence of Christmas that customers declaim is synonymous with M&S, (Bousquet-Chavanne, 2013). In terms of the media channels, Marks and Spencer is shifting its merchandising approach to digital first, (Vizard , 2013). This means that its strategy is launching campaigns online (through Y popube and its Website) before the use of Above The Line advertising (appearing in TW or print), this is a way to engage better with its consumers.The campaign was first launched on the 4th November online and devil days after the TV debut took place. The whole campaign had a very strong focus on harming their target audience through social media, allowing shoppers to vote via Twitter and Facebook on a name for the highland terrier which features in its campaign. The main purpose of the campaign is to create awareness to their target audience and recover primarily in terms of clothing sales (increase them). Further objectives of the campaign are to attract its target market for a bigger range of their products.By integrating food and general merchandise such as clothes and home ware in the advert, M&S aims to take payoff of cross-fertilising across food and clothing, as opposed to other retailers. Fina lly, the objective of moving to digital marketing is to become multichannel and prove its ecommerce savvy, as according to head of digital store development, A frightening number of M&S customers still do not consider it as a multichannel retailer when they are obtain online, (Zuurbier, 2013). In terms of its target audiences, Marks & Spencer has always aimed to target different age groups, using its advertisements to expand the generations.By using well-known celebrities such as Rosie Huntington-Whiteley, David Gandy and Helena Bonham-Carter, it attracts customers from different segments, thus the main character Rosie can appeal to every woman, being neither too common nor too unattainable. However, although mountain chaining out to an adult market segment with its range of winter clothes and festive feasts, M&S has widely aimed to target a younger market, thus engaging them in a wide Social Media campaign and well-known models. In terms of its reach, the M&S advert was broadcast ed to a mass audience by using ABT advertising and OL advertising.It is currently wining the Christmas TV battle in terms of social, with 58. 8 million mentions on Twitter and 160,000 interactions on Facebook, (Kindred, 2013). The campaign also created a magicandsparkle hashtag, which allowed the brand to measure further the bear on on social networks, with it being mentioned over 3,500 times. The advert is available internationally with 948. 533 views in Youtube and British TV cannels. The advert was first launched on TV 6th of November and is showing at a daily basis currently and until the end of the Christmas holidays (2 months approx).The use of social media has been a happen upon element in this last Marks & Spencers campaign for two main reasons. First of all, M&S are trying its best to understad consumers tastes and what they unfeignedly want. Social media allows the company to listen to what customers are saying in real time, thus having direct feedback and evaluation of their efforts immediately. Secondly, one of their main current objectives is to expand its online market share, thus they want to be perceived as a multichannel retailer for online shopping.According to the head of digital store development, A frightening number of regular(a) customers do not consider it as a main online shopping point, and social media through the campaigns enables a connection between the consumers and M&S online platforms and because a direct link to purchase. The media channels have played a crucial role in transmiting their campaign to the desired public. The shift on its marketing approach, by launching campaigns online and on social media before print and TV enabled a closer relationship with the online consumers and a way of creating an experience and a odour with the campaign.The use of mass media by broadcasting the advert through british TV channels reaches most families that could potentially buy at the physical stores, whereas the online platforms r each audiences that could potentially make purchases at the E-store. The main aim of the campaign was to attract customers of all demographic groups and go on the new products that the company is offering. M&S two-base hit is in search of improved quality and consistency, and they wanted to transmit this to their audience.However, the key issue in this campaign is whether it really communicated a clear message and whether it is appeals to the meliorate target market. M&S, being a multi-department store with different product and option offerings, should thoroughly consider how the different product rages and collectoos are segmented. Usually, M&S was using its ads to span the generations, always including different groups. However, by trying to appear as a improved quality brand and creating an advertising campaign featuring real and trendy celebrities, there is a high risk of detering its core group of older and more simple shoppers.In terms of attracting the younger audience, there is a high risk involved because this segment is yet not convinced about M&S products being for them, so the efforts to attract this dangerous and angry segment might loose focus on their main and loyal customers. A controversial question on this topic is whether the use of celebrities such as the model Rosie Huntington-Whiteley and David Gandy are associated with the image and main values of the brand. M&S is usually chosen by consumers who regard the brand as trustworthy, caring, straightforward and wise, being their old heritage a plus for consumer loyalty.Although the celebrity endorsement can create a high amount of awareness and the models can appear as desirable, the brand is unnecessarily being elevated more than necessary, and going a complete different way to its all-time values. It is therefore questionable whether the all things to all ages appeal is reflected in the advert. The AIDA model can be used to evaluate the four main points of an advertising campaign, reg arding Awareness, Interest, Desire and feat.The process is used by marketers to ensure that the desired result occurs from the campaign and M&S campaign follows all of the steps Attention By presenting the beautifully-made video with well-known celebrities it is catching the audiences attention. The use of its fairytails theme can help purchases identidy the problem of needing the products offered by the firm to complete its christmas holidays. Interest Once M&S had the prospects attention, the way to maintain the bear on in the campaign was to keep the audiences engaged by creating social media activity and repeating the story in different media channels.Desire In the desire stage, the range of products showed in the advert are exposed on a way that are tempting and desired by the customers, so that they want to purchase de product. Action The final step was to persuade the prospects to take immediate action. By using online platforms, creating a direct link to purchase and by li miting the range of products to the christmas season, M&S is creating sense of urgency by encouraging action within a specific time frame. This call to action is essential for the advert to becharm the growth in sales.Marks and Spencer has been suffering from decreasing sales throughout the last years, and instead of focusing on targeting a unclear market segment, it should promote its heritage and history, which is why it is stil considered to be number one multi-department store in the UK. The advertising campaign is beautifully made and has exquisite production values and beautiful sets but it does not appeal to the right audience. There is an unclear linkage between the advertising and the heart of the brand as experienced by the stores.The celebrities do not represent what the clients are neither what they want to be, as they are unreachable and extravagant. The magical essence of the advert and the high glamour that it wants to communicate has zero to do with the brand. M&S should focus on one emotional point that can reach its most loyal clients, whereas this advert looses focus by trying to appear and image that is nothing to do with the brand. Even though M&S has captured a lot of attention, the call to action remains unclear, although impact on sales cannot be analysed until after Christmas.

Visual Communication

Long before, for us to be able to communicate with our relatives from afar, we keep mum need to write a letter and Walt a couple of days for It to be received ND a couple more of days to keep for the reply but with the emergence of these sites, communication was made easier and was taken to a different level. One of the most Influential and popular social networking site of straightaway Is Faceable.From its birth back In Harvard university on February 4, 2004, Faceable has expanded and became the worlds largest social networking site with a whopping total of 1,000,000,000 ( 1 Billion ) users as of today. What made the masses like the said site Is because of Its all in one feature. You end chat, play games, upload photos or videos and even send files, all at the homogeneous mime. It frees the users from the hassle of opening up multiple tabs and typing in websites that have one of the many features that Faceable has.But Like any other sites around the cyber world, the question f or secretiveness arises and It had caused a great deal of problem over the time. It may look sophisticated yet it is still vulnerable to infiltration of hackers, which causes ruckus whenever the domain is hacked or temporarily closed down. Those type of issues caused Faceable to be also viewed as unsafe and more advertisements be made for the people to be aw ar how e should not place in private information and such in our profiles.Since Faceable had been around for ten years already and it had helped bridge long gaps between families and friends, at many point It also helped others to find the right person for them, the one they would want to spend their lifetime with. Faceable being used as well for dating online, it is demand not tho for a Mass Communication major to study it but also for every individual that are still baffled as to how people are able to establish a close or intimate relationship with someone they barely knew other than hat Is stated on his/her Faceable pro file.But then again, why is It that those people who are members of groups that were specially made for those who are resulting to try online dating, all of the stuff written on their profile will impress you so much and the pictures are just too good to be true. Its as if people whom are currently dating through Faceable only seem to post good things on their walls, which again, makes me have this doubt over the reliability of the people we talk with online, moreover those who are a total terra incognita to us. 1 OFF opthalmic CommunicationIn maintaining effective communication, utilizing optic communication is an important part of advertising and/or expressing ideas without actually saying them. Visual Communication can be best utilized in a classroom. Shapes and colors, charts and graphs, and cartoons and good examples are examples of the approaches to visual communication. Visuals of business progress or digress should be intelligibly communicated through any visual communi cation that relates to the operation of the business. Visual communication can be learned and is used at an early age.For example, in a seventh grade math class, the students are taught the concept of order of operations. There is a nub (acronym) that the students learn for each letter of the main math operations (parentheses, exponents, multiply, divide, add, and subtract). The message is Please Excuse My penny-pinching Aunt Sally is given along with a visual (picture) of an aunt. When the students see the picture of the aunt, the students automatically remember the stairs to order of operations to solve the math problem.Including colors in this message also helps the students to remember the first letters of the math words. Shapes and Colors Shapes and colors are used to accent and show contrasts in the message. According to Armar and JoAnna Almasude, web design, Color considerations may also include the meanings of the colors and the moods that they could evoke. Viewers may hav e emotional, esthetic, biologic responses to the colors of design. (Web Design, 2002). Using colors effectively will convey a clear and concise message that is meaningful.In Appendix A, the acronym Please Excuse My Dear Aunt Sally uses shapes and colors to convey the message and show the process in using order of operations. Charts and Graphs Charts and graphs are examples of approaches to visual communication. Using charts and graphs in visual communication will convey the idea without having to include a lot of numbers. Including color in the charts and graphs will show the differences and result in the understanding of what the message the chart or graph is trying to convey. Appendix A also falls in the category of charts and graphs.The figure shows the process of order of operations by using shapes, colors, and, arrows to give the referee the direction on how to solve the problem using order of operations. Cartoons and Illustrations Cartoons and Illustrations are examples of approaches to visual communication. Using cartoons and illustrations will give the reader a picture of the idea that is being expressed. In using Please Excuse My Dear Aunt Sally, Appendix B uses a cartoon illustration of an aunt to help the students remember the process of order of operations.According to Professor Paul Lester, he stated, Images are remembered by thinking about them in words. Whether pictures are not a language because there is no easily definable and reproducible alphabet or because the elements that make up a picture do not follow a discursive, linear flow, most experts agree that images are a collection of signs and as such, become a language when read in the mind (Syntactic Theory, 2006). In other words, cartoons and illustrations are best used when related to words. This is reason why the students should be able to remember the process through resourcefulness and memory.In conclusion, visual communication plays an important role in visual and cognitive unders tanding. It can be used for almost every aspect of mold especially in the classroom. Shapes and colors, charts and graphs, and cartoons and illustrations are examples of the approaches to visual communication. I feel that cartoons and illustrations are the most effective for of visual communication. In using cartoons and illustrations to express ideas or thoughts, they can be conveyed without the use of words. However, including words will help show the correlation that what is seen is believed.

Octopus System Essay

In our groups case study report, we testament examine the use of Octopus system in the education sector. Octopus system is a widely used e-Commerce technology in Hong Kong, covering a variety of industries including transportation, retail, restaurants, and more.Tsung Tsin Primary School is the main management of this case study. The school uses the Octopus system extensively, integrating into student and staff information, attendance, educational activities, payment, and communications. We go away look at how using the system can financial aid achieve the schools missions.In order to describe the business case, we will analyze the benefits of adopting the Octopus system in an educational environment, comparing with the traditional methods of performing similar processes. The feedback from Tsung Tsin Primary School has been very positive however there are associated costs, risks, and challenges. In our case study, we will also discover the capability or existing issues with the i mplementation and maintenance of the systems.With personal identification store in the Octopus cards and the server, we also have concerns regarding to the security and privacy of the system. We will analyze the current security measures and suggest changes to enhance the protection.Finally, we will provide recommendations for extending and further improving the use of Octopus and other e-Commerce technologies in Tsung Tsin Primary School. We will also look at the feasibility of adopting the Octopus system in other types of educational institutes.

The Effect Social Media Has on Anorexia

This Is the sickening effect that complaisant media has on the generation today, that we should all weigh 90 pounds and be as thin as the fake soundbox on a fashion magazine. Over half of girls and just about one third of males today go through this process every oneness day. They take steps that are non necessary to control their weight which Is most likely under the shape percentile for their age. These steps Include laxatives, binging and purging, ravenous themselves, fasting or even smoking to control their weight.Larger weight and over weight teens or even children are more keel to engage in this horrible behavior only to fit in with the girls or boys on the magazine. In fact, over 20% of these operose girls and Just over 6% of overweight boys have confessed to using tactics like starving or binging and purging to control their weight. (MEDIC) It is not hard to get sucked into this way of thinking, all it takes are a few articles and cut throughs on a popular magazine an d therefore the image of who you should be, according to the magazine, is burned In the back of your head forever.This train of thought Is not Just upchuck In your brain after a day, no It takes timely The cost alarming thought of anorexia is that it is not only found in teenagedrs or adults, it is starting to be found in children as little as five yrs of age. If a Barbie is what is thought of as a component part model to a little teenage girl is that not social media affecting the way their brain Is trained to picture perfection? A Victorians whodunit model effects the way a mother think about herself greatly so when they start to diet, their young daughter starts to see this as regular and is trained to think that this is what said daughter should be doing.Social media is effecting mothers, aunts, or even sisters which Is then effecting young children. (Eating Disorders) In a study done of five year old girls it was revealed that very significant portion of the very young children associated a healthy diet with food restriction, thinness, and extreme weight loss. If this is what is being instilled in our young people today then what will the future of our world human face like? (Anorexia Begins) One of the most important and influential ideas that social media affects is a teenage girls perception of how skinny is beautiful.Every magazine, television commercial, and website is constantly showing how beautiful you should be and how o make sure that the extra two pounds on your hips can unthaw In Just two weeks There Is the rare moment when any ad is showing that you are beautiful just the way you are and you do not need to weigh 100 pounds to truly radiate beauty. Social 1 OFF 120 pounds because if you weigh more than that in this society then you are truly fat. What social media is not telling you is that many teens have admitted that they use unhealthy tactics because of popular media shown in every aspect of social feeds.What it also does not tel l you is that around a thousand women die each year cause of unrealistic expectations that magazines set for us. They die trying to finish off perfection without realizing that perfection is far behind them. (Teen Anorexia) Perfection is all in our heads and the image is put in our heads by people on the covers of magazines, what is not agnise is that all of it is fake. All models in social media are a sample size of 0-4 but on the cover of anything they are made and when teenage girls look at the they believe that this is the normalcy and desirability that they should be faced with.With this they pressure their peers which does not stop tit other girls, but has spread to pressuring boys. All girls put pressure on guys to look a certain way like an Firebombed and Fitch model, this has driven over 10% of guys to fall into anorexia, or bulimia and in extreme cases steroids to fit the bill for most women. (Male Eating Disorders) Males are over half as likely to suffer in silence beca use they do not think that this illness is normal for men to have. ANDREA Eating Disorders) Eating disorders are should not normal, in males or in females, and if there are signs and symptoms of any break of eating disorder help should try and be established. Unfortunately though in our society they are more normal than actually looking normal Everyone is wonderful in their own way, Psalm 13914 states, l praise you because I am fearfully and wonderfully made your works are wonderful, and I know that full well. (Hope, and Healing) But is it known in society that everything is wonderful?Certainly not with social media telling people that a double postcode is true beauty. Why is it the the Bible cannot be our source of social media, it gives countless examples that beauty is given by God, that perfection is the person he made and it would not be starved and withered down to 90 pounds because that is the way that the world thinks it should be. God makes every inch of every body perfe ctly in his eyes, it is not imperfect to weigh 130 pounds, or imperfect to not have the smallest thighs and the tiniest waist.What society needs to realize as a whole is that our imperfections are what makes up who they are. So the girl looks back in the mirror and again drops her eyes to the magazine now wrinkled in her hands. She traces the figure with her fingers re-reading the words on the cover over and over in her head. Drop two pounds in two days Perfection in he form of this super cute refreshful tank top Be a size zero in zero days Then with only a moments notice, she swiftly but not violently tosses the magazine into the trash.She will not fall into the trap that the media has created so sneakily but will be herself. She is not going to criticize her body, or will it to be something it is not. And she continues on her life living it our as a normal teenager, without being negatively affected by the social media that surrounds her. And ever so quietly her mind has been m ade up nothing is going to change who she is, because she likes the image that is reflected in the mirror.

Unit 206 Business Admin

Learner statement unit of measurement 206 Outcome 1 Enterprise rent a car (ERAC) operates at heart the automotive and retail industries. Our military commission is to fulfil the automotive and commercial truck renting, leasing, car sales and related unavoidably of our customers and, in doing so, go through their expectations for execute well, quality and value. We go away strive to earn our customers long-term loyalty by plowing to deliver to a greater extent than than promised, being h nonpareilst and fair and going the extra mile to provide exceptional personalized service that creates a pleasing business experience.We must(prenominal) motivate our employees to provide exceptional service to our customers by backup their development, providing opportunities for personal growth and fairly compensating them for their winneres and reachments. We believe it is critical to our success to promote managers from within who will serve as examples of success for some separate s to follow.Although it is our goal to be the best and not necessarily the biggest or the most profitable, our success at satisfying customers and motivating employees will bring growth and long-term profitability. Within the automotive and rental sector, ERAC offers high service levels and reliability and offers certain perks that other companies do not such as we will pick you up Reviewing damage claims and assigning collection strategiesNegotiating with separates, insurance companies, corporate customers and credit card companies Maintaining accounts of collectionsand ingress payments on claim files Producing professional written communication including tasks such as writing, editing and proofreading correspondence and draft reports Interpreting loss data in conjunction with debtor feedback in order to work resolution needsand parameters Interpreting loss data in conjunction with debtor feedback in order to establish if claim is valid and/or if the claim needs to be closed D etermining what claims must be worked in order to obtain payment Interpreting recovery efforts to determine if a claim must be referred to a third party vendor for additional collection efforts. The role is essential to the geological formation as all vehicles are self-insured so all losses come straight from the comp whatsoever for any damages. If I was unsure of any policy or procedure relating to my role, I would initially consult he policy on the intranet. I would then query with my coordinator, supervisor or manager and if needs be, HR department. Outcome 2 3 People working together to achieve common goals needs tight-laced coordination so that the assigned or delegated tasks are done smoothly and effectively.In an organization, there has to be leaders as well as the supervisors and those who implement the plans the people founding the main work force or employees who needs to realize their own tasks and assignments so that they can perform accordingly. By working together you can achieve positive results because you work together to achieve a common goal quickly and effectively. By explaining and agreeing to work goals you emphasise how important the work is and to a fault how important he individuals role is. This also find outs everyone is working off the same(p) timescale and the same standard. Team members can support each other by helping with workloads, emails and administrative duties. You can support other groups by encouraging them and appreciating their efforts. They can also character tasks, e. g. incoming phone calls.The purpose of agreeing quality measures within a team ensures everyone is working on the same time scale and to the same quality level, this means that work is consistent and creates a happier work milieu as well as more professional image. All tuition should be communicated between the other people in the team as again this ensures everyone has the same knowledge base and feel happier with the tasks they wee-wee been set and why. The communication can take place verbally, face to face or in team meetings, via email or via memos. Outcome 4 By recognising the strengths in others you can pool abilities within the team so as to finish work to a high standard quickly and effectively. If one person excels at a certain task, they will complete it correctly and quickly and freeing up other team members to work on incompatible objectives for the team.Diversity within a team offers different levels of expertise and viewpoints. Having differentity allows tasks and problems to be approached from many different angles. A project carried out by a divers team will raise clarity and levels of arguments to ensure that all ideas are thoroughly considered. By respecting your individual team mates you create a better working environment which is conductive to happier employees who work more efficiently. Outcome 5 The types of problems and disagreements that may occur within a team include * Dishonesty * rest of opinion * Disagreement over workloads * Incompetence * Disagreements over personal issues such as annual leave, workloads, lunches and so forth Disagreements over the way to work effectively The best way to resolve problems or disagreements is to compromise and be as flexible as possible. Problems can be resolved by the management assigning roles for different members or sitting down with employees and talking the issues out. If this fails then grievance procedures should be followed. Outcome 6 shaping feedback helps organisations improve and help employees work more efficiently. By giving constructive feedback you can help ensure that you are making work processes more effective and positive. When receiving feedback you can recognise any mistakes that you may not have spotted.Feedback changes you to reflect on your work as an individual and as a team as if delivered constructively will improve morale and productivity. Getting feedback is a suitable way to receive information tha t will help make a workplace more efficient. It helps individuals realise how members of your team and possibly other departments like or dont like about how you work, this will allow you to either conduct in the same fashion, confident that you are doing a satisfactory job or make adjustments to hopefully improve your performance. Likewise feedback to a team will show where they could improve and by discussing the issues this will enable the team as a whole to implement new ideas and working methods to improve effectiveness and productivity.

Stress and Coping

The psychosocial theory of emphasis and head is of the utmost importance to patient tutorship and recovery. It has been found that among other things, stress can travel the rate of wound healing, susceptibility to infectious diseases, and the development and progression of cancer (Walker et al, 2007). The nurse plays an integral grapheme in the management and alleviation of patients stress, and can provide valuable mechanisms to aid in the process of coping with the stressor.Stress is a concept, not a fact, and is best described by using a suppositional model (Walker et al, 2007). One of these models is the Lazarus and Folkmans transactional model of stress and coping. It suggests that stress can be reduced by interventions that make the person think differently about the stressor, or that a persons light of their ability to cope with the stressor can be changed (Glanze et al, 2008).In the text to follow, it will demonstrate how nursing care has benefited from the application o f this theoretical model, and how particular nursing care interventions can help change patients perspective of certain stressors, and their ability to cope with the stressor. The entire family, not just the patient experiences the stresses associated with a family member being hospitalized (Lewis et al, 1989).By involving the family in a patients care regime it can change the persons perspective of their ability to cope, by providing a accommodate network, and can help alleviate not unless the patients stress, but the stress of the family too. The nurse needs to understand what family means to the patient. It might not be traditional, for example related by blood, or married. Patient care should be planned with the family in mind, and families should be made aware of what the care plan is. This way they are better equipped to support the patient (Lewis et al, 1989).

Fast-Food Industry: Friend or Foe? Essay

The 2004 Ameri puke documentary known as Super-Size Me left over(p) a remarkable impact on the Statess fast- fodder industries, as well as coadjutor fast-food consumers. Not to mention, six weeks after Super-Size Me was released, McDonalds took the Super-Size option off their menu as well as their var. on healthier menu choices such as salads, fruit, and the new adult happy meal. The director, writer, and producer of Super-Size Me is in addition starring in the film himself, he is Morgan Spurlock. This documentary is anything but flashy or cinematically amazing it rigorously presents the real story of Morgans journey to a healthier America. Americans know how addicting fast-food really is, but what they gaint know is what fast-food does to their bodies over time. Super-Size Me did influence McDonalds and our society as a whole, however pass on we noneffervescent been a healthier America since then. The main point for Spurlocks experiment was simply, the growing spread of corp ulency in our society. There was even a lawsuit that was brought against McDonalds by two overweight girls, who afterwards became obese because of saping McDonalds food. But as you would guess, the lawsuit failed.As Super-Size Me starts, Morgan Spurlock is at an above reasonable shape condition in respect of his individualized trainer. He is then chew the fatn by three doctors a cardiologist, a gastroenterologist, a general practitioner, as well as a nutritionist and a personal trainer. Morgan Spurlock is documented for thirty days from February 1st to March 2, 2003, in which he eats just now McDonalds food. Yes that means for breakfast, lunch, and dinner not to mention every time he is asked to super-size his meal Spurlock must super-size it. ingest McDonalds all day made his calorie intake for each day approximately 5,000 calories, which is passable to nine Big Macs This photographic film is pretty straight-forward going along with the title, however along the way Spurloc k visits bare(a) schools to see how healthy their food options are. He besides does some speeches at schools for the kids, warning them the dangers of unhealthy food choices as well as getting active every day. As well as interviewing ergodic people he meets on the street and at McDonalds restaurants. Spurlock asks them ab pop out their eating habits and why they chose to eat at fast-food instead of cooking at home.Majority of the people interviewed chose fast-food because it was easy, fast, and of course just darn delicious. similarly many of them didnt seem too concerned for theirhealth, or how much McDonalds they ate in a week. Some even refused to answer Spurlocks questions they had negative actions towards his experiment. This is not surprising, many people especially children digest no worries about what fast-food does to their physical structure they just know it tastes good and is a quick fix. As you can tell, this movie is not all about a crazy guy eating McDonalds fo r weeks it also has great nutritional facts and a look at how unhealthy America is compared to other countries. Towards the end of the movie, Spurlock finds out the results of his thirty-day challenge. He gained twenty-four and a half pounds, a thirteen percent body mass increase, a cholesterol level of 230, experienced mood swings, sexual dysfunction, and fat accumulation in his liver. Not only that, it took him fourteen months to lose the weight he gained during this Super-Size Me experiment.The documentary closes with an interesting question, asking Who do you want to see go first, you or them? Super-Size Me can be a love-hate relationship for most people who get the gamble to watch it. If you love McDonalds and dont have much care for eating set this movie wouldnt be for you on the other hand, if you are displeased with the fast-food industry in America and interested in seeing how it affects people, this would be a great movie for you. For me, I really enjoyed this movie it o pened my eyes about how overweight and unhealthy we Americans are. You would not believe what fast-food does to your body over time, and how it permutes your body steadily without you knowing a thing I still love and consume fast-food to this day, but I definitely try my very best to not take part as much as I did before. Granted, not every person that watches Super-Size Me will get the same inspirational, mind-blowing feeling to change their eating habits. However, I strongly feel in my gut that this documentary changed a lot of people, whether they were a part of the movie or just a viewer. I just really hope that we Americans have stayed true to the facts of Super-Size Me and have not forgotten the effects of constant fast-food eating.

John Locke the State of Nature Essay

In the chapter v of The Second Treatise of Government and A Letter Concerning Toleration, John Locke expresses his opinion about place. According to the Bible, all clement being is the descendants of Adam and Eve, which mean that this world is common to all humankind. However, in order to that the topographic point is significant to pot, the lieu must be your protest orphic property. The individuals are different from the land and otherwise properties. Everyone is entitled to the private rights the personal private property may be obtained by the endureing, and the personal private property is out of the scope of the public property.Therefore, through manual labour, the public properties become privatization. Nevertheless, the privatization of public property is limited the way to obtain the private property is only in the situation that does not equipment casualty others will be accepted by others. Only under such situation that masses learn provided appropriate resource s to others, can they gain own properties to achieve their satisfactory goals through contribution and work. God gives see to humans, but does not look forward to seeing humans using it improperly.God expects humans to partake in and use the treasure in proper way and by their own work. How much treasure people should earn should be decided according to how much they contribute and need. However, it is not ethical to get properties by violating others. When people cannot implement or distribute natural resources in proper ways, others turn such resources into their own properties via ethically appropriate implementation. The right of gaining property from work is prior than lands public-owned status, since most of what people gain is via their hard work instead of natural resources.Above all, if people are willing to work on and properly implement public-owned resource properly, such work will give property as a return. In addition, John Locke indicates that the reason why currenc y came out was people was making efforts on storing some resource which tended easily to go bad, and making them better use and higher profits. Currency does not have actual value, but its value is from the exchange of other resources. It is pointless to occupy extra property which exceeds the actual need and ability of using it, and is not honest either.

Explication on a poem by Blanche Farley Essay

The human mind is in a constant state of flux. More so, a womanhoods. Blanche Farleys The Lover not Taken, beautifully captures the vacillating moods of a woman in and out honey, and lends a very daring outrageous image of a womans mind. The raw sienna not interpreted, in the life of the woman in Farleys poem would be the significant choice do in a womans life one that decides her character, her destiny. In this, it is as significant as The Road not Taken. The poem is a beautiful play of comparison and contrast of cerebration and feeling, of idealism versus realism, the heart and the mind.All alone, Farleys Madame Bovary waits in time, left to herself. The woman, already bound and claimed in marriage, caught in turmoil, stands pondering at the crossroads, on the verge of large in to the charms of her new-found suave sports fans adorable hair and smile Unhappy in a marriage, a womans heart is unchained, placid seeking love. Having found it, the temptation to infidelity looms large. Yet the sensitive niche, in which a woman places herself, prevents her from giving herself freely a fashion to her feelings.Her hating to face the sensitive situation, wishing not to displease her husband nor her lover, yet affectingly missing to have the cake and eat it, the vagaries of a woman are picturesquely portrayed. Mulling and wanting, weighing the outcomes of to each one decision, it is not until the last two lines of the poem, that the mood of the protagonist is actually decided. It appears as if she were her own judge, laying forrader herself the facts and reasons over which of the two men she would choose and why, and how.Structurally, every line of the poem ends in a pause, a change of mood, a dilemma. The end of every line assumes the consequence of its own course. Are the smiles of her charming lover more endearing than solemn promises of her husband, which he wears in his wedding ring? Guilt-ridden, she does admit her husband is thence true to her. Yet , what of her love? Awaiting a twist of destiny, expecting a way leading on to a way, she hopes to find happiness in her love. Hoping for her love to receive her some day, well knowing the grave consequences of adultery, she broken wind a sigh of lament.The irresolute, hesitant nature of thought is reflected through the juxtaposition of words like mulling and wanting. Her desire is more for, her lovers smile than her husbands claim. She imagines if her blonde lover dropped by some day, she wonders in fear if her husband, having known about her affair, would ever come stern. Her need to stay in a marriage is very strong, when she tries to think ahead in time, several(prenominal) years away, when she would be recounting her tale to someone, and rejoice at how loyal a wife she had remained.It is and the security of a marriage and a home, which can subconsciously provide her such a immutable thought. How finally primordial instincts win over moral values is captured as a conclusion t o the poem. uneffective to give up either her marriage or love, the woman decides to play it safe, both in love and marriage. It is very ironical that the poem begins with the word committed. Is the woman really committed to the one who has a claim on her?The frail-minded woman torn between her lover and husband becomes ready to turn into an unconscionable adulteress towards the end of the poem To reach home and call the lover marks the culmination of this exonerate turnabout. To enjoy both the comfort of home and the heart, is a secret she alone would know and unflinchingly cherish passim the poem, there is a heavy sense of remorse and regret, and perennial guilt. She finds no peace with any of her feelings. kit and boodle Cited Road Not Taken Analysis. 19 May 2010. MegaEssays. com .